The History of the Vodka Sour Cocktail

The year 2020 was unprecedented, unpredictable, and downright unusual to say the absolute least. It started out like any year, with hope and promise that the future would be better and brighter than the past. Then, almost immediately, things went way off the rails. We won’t bore you with the details (you were there, after all). Instead, we thought we should take this time to try to remind you that although things are messy and complicated right now, we’re hopeful for clear skies on the horizon.

To quote Tom Cruise’s cinematic masterpiece, Cocktail, “Most things in life – good and bad – just kind of happen to you.” That’s life. So sure, 2020 gave us more than our share of bad things, but there’s not much we can do about it. At the end of the day, we still love and are loved. The sun will rise in the morning and the sunset will still be beautiful. We have friends, we have family, and now we have an abundance of bad memories from 2020 that’ll help us appreciate all the good times down the road. With that being said, we could really use a drink.

So, we made one.

Something strong and sour to help ease all the stress and ridiculousness that the ‘20s started off with – the Sour Hour. It’s a surprisingly subtle blend of vodka, citrus, and cider that will excite your tastebuds and quench your thirst. To help take out your frustrations from the year that was, we give you two opportunities to shake the absolute hell out of this drink. First, a dry shake to emulsify the egg white, and then over ice to ensure it is perfectly chilled. The Sour Hour is bold, bright, and delicious, with enough flavour to make you optimistic for the future … and enough vodka to help you forget 2020.